Words and labels and ambiguity
This Tuesday I went along to the Occupational Psychology/Organizational Behaviour catch-up day at Birkbeck and experienced the luxury of a full day noodling around new research concepts and the thrill of hearing the word ‘critical’ from someone else’s lips. It was an interesting mixture of heavy content and some of the worst Powerpoint I have seen. Some of the standouts were actually the Masters projects, rather than faculty. the stand-out talks Diane Burns presented a nice project based on discourse analysis, looking at the meaning of ‘collaboration’ in a...
Read MoreCommunicating science: some highlights from the BSA conference, part 1
I just spent 2 days at the British Science Association’s Science Communication Conference. I haven’t been to this particular shindig in quite a few years; it’s quite a mixture of folk: academics, science popularisers, PR officers, evaluators, artists, you name it. Five highlights: 1. Tackling obesity through an evidence-based campaign The ‘Behaviour and Choice’ plenary examined the ‘Change4life’anti-obesity campaign, with input from the Department of Health (who commissioned loads of research), the MRC Human Nutrition Research centre (who...
Read MoreManifesto
Some of us find it quite simple to put our real organisations and authentic selves online.
Others - well, let's just say that some of us can't bear to look at our own websites.
My mission is to help you transform your online presence so that other people understand and appreciate what you really have to offer. So that you can achieve what you want - whether that's better engagement, more readers, or more sales.